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Web (HTML) certification ensures that your website meets industry standards. Without standards, your website would look different depending on what browser your customer uses. Certification not only affects the way your website looks, but it also affects how your website is processed by other computers (search engines, etc). By utilizing industry standards, a search engine knows how to properly index your website. Following standards doesn’t guarantee that your website will get a high rank in a search engine, but disregarding standards will confuse search engines and lower your rank.
Unfortunately, there are still differences in the way browser developers interpret HTML standards. So, even a certified website may show differences between browsers. Disregarding standards will result in a difference between browsers that may affect the way your customers interpret your website.
Have your website designed by a certified HTML professional to give your customers the best experience when they visit your website.
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